Privacy Policy
Last updated: July 2026 | Governed by the Protection of Personal Information Act 4 of 2013 (POPIA)
We are committed to protecting your personal information and your right to privacy. Please read this policy carefully to understand how we handle your data.
Who We Are
The Responsible Party (as defined under POPIA) for personal information collected through this website is:
47 Ashley Avenue, Glen Ashley
Durban North, KwaZulu-Natal, 4051
South Africa
support@easybike.co.za
+27 83 239 0650
Our Information Officer is responsible for overseeing POPIA compliance. You may contact them at the details above.
Information We Collect
We collect the following categories of personal information:
- Contact details — name, email, phone, billing & shipping address
- Payment information — card type, transaction details (processed securely via Shopify Payments)
- Account information — username, password, preferences
- Transaction history — orders, returns, wishlists, cart activity
- Communications — messages and enquiries you send us
- Device & usage data — IP address, browser type, pages visited, session data
Lawful Grounds for Processing
Under POPIA, we process your personal information on the following lawful grounds:
To fulfil your orders, process payments and manage your account.
To send you marketing communications, where you have opted in.
To comply with applicable South African law and regulatory requirements.
To prevent fraud, improve our services and ensure website security.
How We Use Your Information
- Process and fulfil your orders, returns and exchanges
- Manage your account and send order notifications
- Arrange shipping and delivery
- Send marketing emails and promotions (only with your consent)
- Detect and prevent fraud and unauthorised activity
- Respond to your customer support enquiries
- Improve and personalise your shopping experience
- Comply with legal and regulatory obligations
Who We Share Your Information With
We only share your personal information where necessary and with appropriate safeguards in place:
- Shopify — our e-commerce platform provider
- Payment processors — to securely handle transactions
- Courier & logistics partners — to fulfil and deliver your orders
- Marketing platforms — only where you have consented to marketing
- IT & cloud service providers — for hosting and data storage
- Law enforcement or regulators — where required by law
We do not sell your personal information to third parties.
Our Relationship with Shopify
Our store is hosted on Shopify, which collects and processes personal information to provide and improve our services. Information you submit may be transmitted to and processed by Shopify, including in countries outside South Africa.
Shopify acts as an operator of your data for these purposes and is responsible for how it handles that information. To learn more:
Your Rights Under POPIA
Under the Protection of Personal Information Act 4 of 2013, you have the following rights regarding your personal information:
Right to Access
Request a copy of the personal information we hold about you.
Right to Correction
Request that we correct inaccurate or incomplete information.
Right to Deletion
Request deletion of your personal information, subject to legal obligations.
Right to Object
Object to the processing of your information, including for direct marketing.
Right to Portability
Receive your personal information in a structured, commonly used format.
Opt-Out of Marketing
Unsubscribe from marketing emails at any time using the link in any email we send.
To exercise any of these rights, contact us at support@easybike.co.za. We will respond within a reasonable time as required by law. We may need to verify your identity before processing your request.
Direct Marketing
Under Section 69 of POPIA, we will only send you unsolicited marketing communications via email or SMS if you have given us prior consent, or if you are an existing customer and we are marketing similar products or services.
Every marketing email we send will clearly identify easyBike as the sender and will include an easy unsubscribe option.
You can opt out at any time by clicking "Unsubscribe" in any email, or by contacting us at support@easybike.co.za
Security & Retention
We implement appropriate technical and organisational security measures to protect your personal information against loss, misuse, and unauthorised access, as required by Section 19 of POPIA.
We recommend you do not share your account password with anyone and use a secure connection when accessing our store.
We retain your personal information only for as long as necessary to fulfil the purposes described in this policy, or as required by law.
Children's Privacy
Our website is not intended for use by persons under the age of 18. We do not knowingly collect personal information from minors.
If you are a parent or guardian and believe your child has provided us with their personal information, please contact us at support@easybike.co.za and we will delete it promptly.
Cross-Border Transfers
Your personal information may be transferred to and processed in countries outside South Africa, including by Shopify and our other service providers.
In accordance with Section 72 of POPIA, we ensure that any cross-border transfer of personal information is subject to appropriate safeguards and that the recipient country provides an adequate level of protection equivalent to POPIA.
Complaints & The Information Regulator
If you have a complaint about how we handle your personal information, please contact us first at support@easybike.co.za and we will do our best to resolve it.
If you are not satisfied with our response, you have the right to lodge a complaint with South Africa's Information Regulator:
JD House, 27 Stiemens Street, Braamfontein, Johannesburg, 2001
POPIAComplaints@inforegulator.org.za
www.inforegulator.org.za
Contact Us
For any questions about this Privacy Policy or to exercise your rights, please contact our Information Officer:
47 Ashley Avenue, Glen Ashley
Durban North, KZN, 4051
support@easybike.co.za
+27 83 239 0650
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements under POPIA.
When we make changes, we will update the "Last updated" date at the top of this page. For significant changes, we will notify you by email or by placing a notice on our website.
We encourage you to review this page periodically to stay informed about how we protect your information.